Analog Marketing Strategies for a Digital World
Our software is the easiest way to generate leads for your business.
Digital marketing truly has revolutionized the way we reach people.
Even though it’s better, faster and more affordable to advertise in the internet age, some of the old rules still apply.
One of those rules is that you need to know who your target customer is and choose the right marketing channels to reach them.
Do you remember walking by telephone poles at downtown intersections 10 or 20 years ago and seeing them covered in fliers, placards and notices? If it was a really popular intersection, there were probably several layers of paper pinned, tacked, taped and stapled on top of each other.
These days there's a lot less of that. People no longer view busy intersections as part of their marketing strategies, and advertisers of all stripes have found the Internet and social media to be much more fertile ground for their marketing energy.
This does not mean, however, that the strategies underlying past advertising campaigns are irrelevant in the Internet age. In fact, if we look deeper, we can see how many of the old analog marketing approaches are still relevant for a digital world.
Our marketing software attempts to bring back the old lost art of marketing combined with present digital techniques to best reach your target customer.
Reason to use our software
• If you’re a B2B business and your product is expensive. An analog strategy such as fax them your catalog, mail them, and use our telemarketing platform to make appoinment will have a longer impression than social media blasts.
• Contact companies using the email address, telephone number, fax, address or website included for each entry and contact them directly from the software.
• Find the right buyers in the right location – we offer details like country, state, city, street or postal code for each company and you can filter the data to target a specific location. Also, you can find the main type of business for each company.
• Perform Telemarketing – Traveling salesmen (and sometimes women) have a long and storied history in our culture, and the analog telephone was often critical to the successful attainment of that monthly sales quota.
• Email Marketing – blast out your email marketing campaign to all the available emails in the database with out user friendly email platform.
• SMS Marketing – blast out SMS and inform people about your latest products or services (Purchased credit required).
• Fax Marketing – our software has taken all the manual work and hassle out of sending faxes. All you need to do is design your fax and upload your own lists or use our included database to send out fax directly from your pc for free, yet it can have a high return on investment.
Fax advertisements are unique and hard-copy, as opposed to digital messages, so they stand out. And, unlike an email, a subscriber cannot just delete a fax message without looking at it. They at least have to take it out of the machine, so there is a good chance that your message will be viewed.
• Auto Marketing – send out email, sms, fax automatically to your clients based on rules that you created.
• Come with up to date database – using companies information: email address, telephone number, fax, contact name, address or website directly from the software.
• Ability to target specific location and industry – using the software power search function to filter information up to street address, post code area, state, industry type for highly targeted marketing effort.
• Fax marketing easy setup–
Reasons to use Facebook Ads
• If you’re a B2C business, advertising on Facebook is like going back to the good old days on Google when clicks cost mere pennies.
• Reasonable cost-per-click
• Huge potential audience: you can reach 1.23 billion daily active users
• Amazing audience targeting options, including Custom Audiences for remarketing • Variety of ad placements: Facebook news feeds, Instagram, Audience Network
• When someone likes or shares your ad, it’ll also organically reach their Facebook friends
• Lots of options for playing around with Facebook ad designs
Reasons to use Google Ads
• In B2B marketing, your product is typically more niche, so it works best to target lower funnel traffic that is searching for your software or service. So, for most B2B companies, AdWords is your best bet.
• Great match between the search term and your offer
• No need to know your target audience, only the relevant keywords • High ad relevance helps to get better leads that convert more easily
Needless to say. Just one click, tomorrow companies already calling in to my sales office. Thank you for such incredible convenience.
Adelle Yap
Nothing short of amazing. Before using your software, my salesman consume a lot of time just to generate Leads. With this software, everything is just a click away.
Sam Heong
I just wanted to say how impressed I am with your software. All information at my fingertips. Keep up the good work. Wishing you success.
Jason Wong
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